Semalt Expert Outlines The Difference Between 301 Redirects And 302 Redirects

Published On October 4, 2017 | By Clare Louise | Technology

Whether the web servers serve up different web pages or the status codes are written and generated for different services, one of the most common problems is the code 200. It means the page or your web source is redirected to something stupid and the hackers might be willing to penetrate your site and attack your system. Another common status code is 301, while 302 and 404 are also seen now and then. Obviously, you must be looking for some tips on how to avoid them. When your web pages are redirected with the server-level redirects, you might start seeing the 300 code.

301 is a permanent redirect while 302 is a temporary redirect, which means you can get rid of 302 if you take care of a few things stipulated here by the Customer Success Manager of Semalt, Michael Brown.

When and how to use the 301 redirect?

The 301 redirect is always permanent, and that’s what we told you previously. It tells the search engines that a page has been moved, removed, or deleted, probably because of some designing or content quality issues. This code can change the whole structure and meaning of your site, ruining its reputation in the eyes of search engines. A lot of people suffer from this error and should use white hat SEO techniques to prevent its arrival to a great extent.

It’s regrettable that various web design companies are unable to help you get rid of the 301 redirects. Instead, they use meta tags, and 302 servers redirect to keep the sites of their customers safe. Let me here tell you that it’s a dangerous practice and search engines will not approve any of the redirection strategies.

From an SEO point of view, the 301 redirects cannot get your site the popularity and visibility you might have expected on the internet. And if you don’t pay attention to this issue and don’t solve it as early as possible, you might have to change your domain name and might transfer your articles from one website to another. Trust me, this could be a hectic process and can lead you to lose your site’s ranks in the search engine results.

Why should you use the 302 redirect?

One of the primary reasons for using the 302 redirect is to keep the bad URLs from getting indexed permanently in the search engine results. For instance, if you have developed an adult website and wanted to direct your homepage to another URL, you might use this 302 redirect with a lot of parameters and session data. When the search engines pick up your homepage URL, you should not worry as they will not recognize its pages and the content written inside. They might define your site as safe. In other words, we can say that you want search engines to index your site as xyz.com rather than abc.com, and that’s possible only with the 302 redirects.

While using the 302 redirects, you should not send your visitors to unknown or suspicious websites. Also, it is important not to redirect your viewers to the same pages again and again as they might get tired and close the windows and block your sites for a lifetime.

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